Today, Tracksmith was proud to introduce an exclusive singlet, reserved for the “underachievers” who tried—and failed—to qualify for the 2026 Boston Marathon.
Making running fun…by making fun of it
Today, Tracksmith was proud to introduce an exclusive singlet, reserved for the “underachievers” who tried—and failed—to qualify for the 2026 Boston Marathon.
The name change is an effort to downplay the severity and evil nature of the hill by spinning it into something to look forward to instead of absolutely dreading. The rebrand coincides with several controversial changes to the marathon.
Last month, the Boston Athletic Association (B.A.A.) announced a cutoff time of 5:29 for the 2024 Boston Marathon. 11,039 runners who qualified for the 2024 Boston Marathon weren’t granted entry. Let’s change our perspective on what it means to qualify for Boston Marathon.